The Saddle House
/ About the project
We're thrilled to present our comprehensive branding journey for "The Saddle House," an upscale dining destination nestled in the historic NGMA, Jaipur House Courtyard. From conceptualizing the name that evokes equestrian heritage to developing a sophisticated visual identity, our team crafted every element to reflect the restaurant's unique positioning. The brand narrative weaves together luxury dining with subtle hints of mystery and exclusivity.
Our scope encompassed creating a bespoke calligraphic typeface that adds a distinctive character to the brand communications. The visual language extends seamlessly across all touch points – from elegantly designed menus and carefully curated photoshoot directions to engaging social media content. We developed custom illustrations that tell the brand's story while maintaining its air of sophistication.
Each element works in harmony to create an immersive brand experience that matches the culinary excellence of The Saddle House, making it not just a restaurant, but a destination for memorable dining experiences in this iconic location.
/ Deliverables
Naming
Brand Identity
Graphic support
Menus
Photoshoot Mood-board
Social Media Management
Illustrations
Restaurant Collateral
Calligraphic typeface
Uniform Design
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